The attractiveness of natural and touristic areas with a rich biodiversity is a major concern in the definition of sustainable management of tourist areas. These natural areas are much more sensitive to the tourist pressure induced by the increasing number of roads, an increasing urbanization and a growing number of travelers to host, guide, restore, etc. Natural ecosystems are the first victims of overcrowding in areas that were previously difficult to access. Excessive crossing on natural paths causes significant damage to vegetation, soil and water quality. The local populations are faced with financial issues such that for most of them, they leave their craft and agricultural activities and they devote themselves totally to the tourism activity, becoming totally dependant on it.

It is the responsibility of all actors to help safeguard naturals and touristic areas : tourists, tourism professionals, local officials, associations and NGOs. Everyone must work together to put in place environmental management that is conducive to both the economic and social development of these residents. Tourism activity can be a real promise of economic and social development, while preserving biodiversity in a sustainable way. Travel, within the framework of a sustainable tourism, is an encounter with a country and the complexity of its history, its cultures, its cults, its biodiversity, its ecosystems, it’s about Life and Earth.

Our emerging collaboration with Julien Leroy, founder of Terra Nordeste, is inscribed in this context. Julien describes his activity as a “craftsman of the journey”, he furrowed for almost 15 years the most beautiful natural places of Brazil. He literally fell in love with this country. He describes those places as of a wild and catchy beauty, but they are also very fragile and threatened: “I try to propose the most authentic and the most respectful trip possible of the country. I will soon collaborate with the Toulouse company “Murmuration”. It will provide me with satellite data so that I can visualize the impact of tourism in the regions where I work. It will allow me to act accordingly. ” Interview with Julien Leroy, Founder of Terra Nordeste.
Some solutions exist, one of them is to integrate satellite data into a collaborative approach to observe a dedicated area based on reliable data and difficult to contradict. The satellite allow us to go back in time, identify problems but also solutions and predict future developments. They are valuable and  factual.

Copyright credit illustration ESA